Having gone through the new car buying process again back in November, it was really depressing at the lack of choice. Exaggerated in my case as I decided to buy a car that was built overseas. There was nothing even in the pipeline coming to the USA that was what you could actually call a “color”.
Turns out it’s a much bigger problem, and not limited to color selection. The real problem is that you, yes YOU, the customer, have no real choice. Most States in the USA have specific laws and regulations that limit your ability to work with manufactures, and the dealerships have almost no incentive to actually give the customer what they want, apart from a notional hat-tip to customer service, their main objective is to maximise their profits.
They do this by making big orders of similar models, with a mish-mash of features, and stockpile them. They order in limited colors, black, white, assorted versions of gray. That way you can get any color you want so long as “it’s black”.
Seriously, go stand on a street corner, watch the cars go by, endless black, white and variations on gray which include silver, and metallic. An alternative view might be that cars have now passed from a being an expression of self transport, to being a utilitarian means of transport, everyone has one, why be different?
[Update: 6/11/13 11:44. Correct typo, even one > everyone in final para]